Country Spotlights
From crop insurance to data-driven services, we innovate to empower smallholder farmers and businesses and to build climate resilience. Explore case studies from some of our focus countries.

Ethiopia
KEY NUMBERS
1 million
farmers insured across the Amhara, Oromia, and Tigray regions
$1.5+ million
in payouts provided to farmers
$46+ million
protected in agricultural investments
key services
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Area Yield Index Insurance
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Hybrid Livestock Insurance
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Disaster Risk Financing
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EUDR compliance services
In Ethiopia, smallholder farmers form the backbone of the nation’s economy and food security, but they face significant risks due to extreme weather events, pests and diseases, and economic volatility.
Developing a large-scale insurance market for smallholder farmers in Ethiopia requires a deep understanding of systemic barriers and innovative solutions. Pula has successfully embedded agricultural insurance into Ethiopia’s Input Voucher System (IVS), which reaches over 7.5 million farmers annually, significantly reducing distribution costs and improving accessibility. Through strong public-private partnerships with the Ministry of Agriculture, Agricultural Transformation Institute (ATI), World Food Programme (WFP), KfW Development Bank, Oromia Insurance Company, and regional agricultural bureaus, we have built trust and scaled insurance adoption.
To ensure adoption of our Area Yield Index Insurance (AYII) , Pula has implemented localized farmer sensitization and training programs, deploying over 1,000 trained local youth as field coordinators and agents, while leveraging radio campaigns, roadshows, and extension workers to educate farmers on the benefits of insurance, fostering long-term resilience and financial security.
Our journey in Ethiopia is not just about protection against climate shocks—it is about unlocking financial security, improving productivity, and forging a future where smallholder farmers can thrive.
Voices from the Ground

“Before Pula, farmers in our region faced catastrophic losses with no safety net. This insurance model has changed the game. Now, farmers can recover and reinvest in their fields, driving growth and stability across our agricultural sector.”
Mushera Sisay, Head of Agricultural Development Center, Amhara Bureau of Agriculture


“I never thought insurance would work for farmers like me. Now, I can farm with confidence, knowing that even in bad years, I won’t lose everything.”
Birhanu Tilaye, Smallholder farmer, Ethiopia


“The integration of insurance into the national input system is a model that can transform smallholder agriculture across Africa. The ability to scale while maintaining affordability is critical to ensuring long-term impact.”
Samuel Ssenyima, Senior Program Officer at the Gates Foundation
