What we do
We design and deliver best in class agriculture index insurance products to protect farmers
Against a wide range of climate risks including drought, excessive rainfall, pests and diseases, and several other perils that negatively affect their yields. We partner with local insurance companies and global reinsurance firms to underwrite risk.
Pula handles end to end management of the delivery of insurance to farmers, including field operations, farmer onboarding/education and claims assessment and payouts.
Products and services
Area Yield Index Insurance
Pula’s Yield Index Insurance (YII) covers all risks that affect yield including locusts, fall armyworm, floods, hurricanes and drought.
YII cover insures the value of the purchased inputs against low yield, and would replace the purchase to registered farmers at the end of the season.
Under this cover, the country is divided into agro-ecological zones based on historical rainfall, temperatures, prior yields etc, and average historical yield data is determined for each zone based on past data.
At the end of the season, trained enumerators measure yield levels for each agro-ecological zone. With this information, farmers will receive compensation if yields in a specific agroecological zone are below a determined trigger level.
Products and services
Weather Index Insurance
Pula’s Weather Index Insurance is a short duration insurance that covers farmers when germination failure occurs, often due to drought or delayed rains.
Farmers are able to redeem replacement seeds or cash equivalent, allowing for re-planting of seeds and enabling farmers to effectively harvest commodities in the same season.
The coverage period is usually less than one month (21 days). In this context, Pula partners with seed companies to bundle insurance with bags of seed. Farmers are able to register for insurance at the point of purchase, and their names, phone numbers and details are recorded in Pula’s digitalised system for future claims purposes.
Products and services
Index Based Livestock Insurance
Pula’s Index Based Livestock Insurance (IBLI) covers pastoralists when pastoral rangelands for grazing are not sufficient, often due to drought or delayed rains. It can also be thought of as an asset protection insurance program.
IBLI covers the value of fodder required to keep livestock alive for the duration of the cover which is usually a season and can be up to a year long.
The coverage period is usually divided into dekadals (10 day periods). Pula at the end of each dekadal assesses the index measurement for each unit area of insurance. With this information, farmers will receive a compensation if in a specific unit area of insurance, the index measurement is below a determined trigger level.
Pula has executed this product in the pastoralist areas of Ethiopia.
WHAT WE DO: DIGITAL PRODUCTS
Data powered sales growth for seed and fertilizer companies
We work with seed/fertilizer companies and other agriculture value chain partners to bundle insurance with farm input products. Through the data we collect through insurance registration, we develop digital marketing strategies to grow our partner’s revenues, creating sustainable value for both farmers and our clients.
Our mobile based digital and data products have helped our clients grow their sales up to 19%.
Products and services
Mobile phone based Referral Marketing/Customer Acquisition
Products and services
Real Time Business Intelligence
Dashboards and Market Insights
Products and services
Digital Agronomy
Products and services
Supply Chain Tracking/Optimization